Via Alessandro Gilioli scopro questa interessante analisi dei giapponesi di iA sullo stato della carta stampata.
Sottolineo in particolare il passaggio:
Myth 8: The web is just a trend. No need to panic.
Fact 8: Change or die
Yeah, and the telegraph will come back and ends the silly email trend. – Let me assure you: What comes after the Internet will be even more fatal to your business if you don’t adapt soon. Adapting means: Your website is your publishing tool. The paper is one exciting product of that interactive publishing process. You need to work on your paper as well: Increase its readability, scannability, usability.
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