Ma cosa sono queste PR ? (Monday Readings Blues.)

Sul NY Times si parla di Relazioni Pubbliche oggi: come le definiamo ?

…“Before the rise of social media, public relations was about trying to manage the message an entity was sharing with its different audiences,” Mr. Lavelle said. “Now, P.R. has to be more about facilitating the ongoing conversation in an always-on world.”

http://www.nytimes.com/2011/11/21/business/media/redefining-public-relations-in-the-age-of-social-media.html?_r=1

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